
Built by Margin
Built by Margin is the podcast for founders who want both profits and peace. Hosted by Fractional CFO and Tax Strategist Laurie Chen, CPA, MBA, this podcast delivers real talk on cash flow, clarity, and scaling with soul. Whether you're chasing Series A or just want to keep what you earn, you’ll walk away with actionable insights, investor-ready wisdom, and space to breathe. Margin isn’t optional—it’s the strategy.
Built by Margin
Know Your Numbers: Kim Sutton on Building a Business That Scales
In episode 4 of Built By Margin, Laurie Chen interviews Kim Sutton, the Principal at Vintage Sign & Light, as they explore the importance of having a solid financial foundation, the impact of processes on business scalability, and the significance of understanding your numbers.
Tune in to learn how the right coaching can inspire new perspectives and strategies for financial success.
TIMESTAMPS
[00:02:02] Coaching for business growth mindset.
[00:06:01] Lack of processes in business.
[00:11:21] Real estate tax strategies.
[00:16:56] Key metrics for business tracking.
[00:19:15] Business challenges and recovery.
[00:24:13] Financial strategy and debt management.
[00:26:58] AI's impact on business strategy.
[00:30:58] Social media marketing strategies.
[00:34:47] Accountability in business growth.
QUOTES
- "It's not just about getting new clients. It's about being your best self, sharing that with the world." - Laurie Chen
- "Not knowing my numbers and then the lack of processes are probably the two things that have caused me the most grief over a 45-year, approaching certainly, you know, really 50-year span." - Kim Sutton
- "We've got to stay ahead. We have to iterate. We've got to be able to pivot. And, you know, I like to kill sacred cows. It's just because something's been done that way. I have no interest in keeping doing it that way." - Kim Sutton
SOCIAL MEDIA LINKS
Laurie Chen
Instagram: https://www.instagram.com/lauriechencpamba/
Facebook: https://www.facebook.com/lauriechencpamba
LinkedIn: https://www.linkedin.com/in/lauriechen/
Kim Sutton
Instagram: https://www.instagram.com/vintagesignandlight/
LinkedIn: https://www.linkedin.com/in/kim-sutton-916a0725a/
WEBSITES
Built By Margin: https://www.builtbymargin.com/
Advanced CFO: https://www.advancedcfo.co/
Vintage Sign & Light: https://wwww.vintagesignandlight.com/